Tomorrow’s Masters

Whether it’s an MSc or an MA, pre-experience or post-experience, Masters degrees are one of the quickest growing sectors of business education.  So how do you deliver a successful Masters?  What do students want to study, to pay and do with their degree?


When does the survey run?

Data collection will take place in October/November 2015 with results in December 2015. Where possible data splits will be provided based on nationality, audience, sex and other metrics. 

What you get from the study?

  • How students want to study - full-time, part-time, distance, weekend, evening or online delivery?
  • Demographics of prospective candidates
  • Motivation for studying a Masters degree
  • The decision making process, including the role of rankings and accreditation, fees and alumni outcomes
  • What makes an ideal Masters programme, including the most valued content
  • Vies on programme variety – pre-experience or post-experience, single school or joint degree, single subject or joint subject, subject specialisations
  • The role of career services
  • The role of technology

Participating schools will benefit from two reports:

  • a global report examining best practice and market trends
  • a confidential local report based on responses from those considering your school

Who takes part in the survey?

  • Prospective postgraduates
  • Final year undergraduates

What CarringtonCrisp will do?

  • Create and host an online survey, capturing data from respondents
  • Promote the study through social networks and other media.  Provide template emails and buttons for participating schools to help boost local response to the survey.
  • Project manage, providing support to participating schools
  • Analyse data and create reports

What you will need to do?

  • Help promote the survey to current and potential students